Technologies / Advertising / Analytics

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TikTok Pixel

TikTok Pixel is the website tracking code of TikTok's advertising platform. It records visits and conversions such as purchases and sign-ups, so advertisers can measure their TikTok ad campaigns, optimise delivery and build retargeting audiences. It is free for advertisers to install. Sites with the TikTok Pixel are businesses advertising or preparing to advertise on TikTok, a valuable audience for social media agencies, creative studios and ad tech vendors.

TikTok Pixel is installed on 230,958 websites, which is 0.7% of all Analytics detections we record. Websites measured with TikTok Pixel are most often served from United States (66,485), Germany (15,839) and Canada (12,901), and .com, .top and .br are the most common domain endings.

Websites using TikTok Pixel

Preview filters with coarse ranges. Exact ranks and registration dates are available in the dashboard when you download a list.

230,958 websites. Sign in to download the full list (free sample below, full lists from $69/mo)

23 days ago 14 websites used TikTok Pixel; today it is 230,958 (+1649600%).

Top countries for TikTok Pixel

United States
66.5K
Germany
15.8K
Canada
12.9K
Brazil
12.1K
South Korea
7.1K
France
3.4K
Hong Kong
3.3K
Netherlands
2.8K

Top TLDs

.com
108.7K
.top
14.8K
.br
7.2K
.shop
5.9K
.net
5.5K
.org
5.2K
.store
4.9K
.info
3.3K

Sample of 15 websites using TikTok Pixel

best-ranked first; the full list has 230,958
DomainCountryMajestic rankNetAPI rankContactsFirst seen
alura.com.br - 48,919 443 email phone 2026-10-30
kqbd.mobi - 506,299 685 2026-10-30
vice.com US 434 1,241 2026-10-24
complianz.io - 996 1,971 2026-10-31
alltrails.com US 1,606 2,676 2026-10-26
taboolanews.com US - 3,825 2026-10-25
bash.com - 102,259 4,214 email phone 2026-10-31
rmf.fm PL 47,712 4,264 2026-10-25
comfrt.com - 280,720 4,500 email phone 2026-10-31
dataannotation.tech US 240,255 4,808 2026-10-27
france.tv DE 3,302 5,121 2026-10-28
modaselvim.com - - 5,893 email phone 2026-10-26
babu88.gold - - 5,972 2026-10-28
olxhot.com SG - 6,283 phone 2026-10-27
polymarket.com - 7,089 7,620 email 2026-10-27

Alternatives to TikTok Pixel in Analytics

All Analytics technologies

Often used together with TikTok Pixel

Questions about TikTok Pixel websites

How many websites use TikTok Pixel?

As of November 2, 2026, 230,958 websites load the TikTok Pixel script on their homepage. The number is recalculated every night from our own crawl of the web.

Who buys lists of websites using TikTok Pixel?

Vendors of analytics, A/B testing, consent and personalisation tools, agencies that sell conversion optimisation, and data products that plug into TikTok Pixel. A website that measures itself has a team that looks at numbers; one that just added TikTok Pixel is building that capability, one that dropped it has switched tools.

Where are TikTok Pixel websites hosted?

United States leads with 66,485 websites, followed by Germany (15,839) and Canada (12,901). The country is where the website is served from; sites on a hosted platform show the platform's country.

How do I find websites that just added TikTok Pixel?

The New tab on this page lists websites where our crawler saw TikTok Pixel for the first time in the last days, newest first; the Dropped tab lists the sites that removed it. Both download with a subscription and refresh every morning.

How do I get a list of websites using TikTok Pixel?

A free BetaScan account downloads a {sample_rows}-row sample. A subscription from $69 a month gives the full list of 230,958 domains, or a dataset with emails, phones, country, hosting and ranks, filtered by country, TLD, rank and registration date. See pricing.

How does BetaScan detect TikTok Pixel?

Our crawler fetches the homepage of every domain we track and matches the page and its response headers against the signatures of 7,636 technologies. A website counts as using TikTok Pixel when its latest crawl shows the signature; when the signature disappears, the site moves to the dropped list.