Technologies / Reviews

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Feefo

Feefo is a customer reviews platform from the United Kingdom that collects feedback only from verified buyers and displays service and product ratings on the merchant website, in Google results and in advertising.

Its customers are mostly British and Irish businesses in retail, travel, financial services and insurance, home improvement and professional services, mid-size to large, plus some in Europe, Australia and North America. Displaying Feefo signals a company that pays for a review programme, takes customer service seriously and has real transaction volume.

Lists of Feefo sites are bought by vendors who sell to established UK consumer businesses: customer experience and survey tools, live chat and helpdesk software, email and SMS marketing, payment and finance providers, compliance and marketing consultancies, and competing review platforms. The country filter is useful outside the UK. A new Feefo site has just invested in reputation management and is likely refreshing its customer-experience stack; a dropped one has switched review provider or ended its programme, a direct lead for competitors.

Feefo is shown on 6,850 websites, which is 0.9% of all Reviews detections we record. Websites that show Feefo reviews are most often served from United Kingdom (1,611), United States (1,145) and Canada (751), and .com, .uk and .net are the most common domain endings.

Websites using Feefo

Preview filters with coarse ranges. Exact ranks and registration dates are available in the dashboard when you download a list.

6,850 websites. Sign in to download the full list (free sample below, full lists from $69/mo)

23 days ago 957 websites used Feefo; today it is 6,850 (+615.8%).

Top countries for Feefo

United Kingdom
1.6K
United States
1.1K
Canada
751
Germany
445
Ireland
138
France
57
Netherlands
38
Romania
19

Top TLDs

.com
3.6K
.uk
1.8K
.net
220
.org
185
.nl
115
.de
92
.info
92
.biz
70

Sample of 15 websites using Feefo

best-ranked first; the full list has 6,850
DomainCountryMajestic rankNetAPI rankContactsFirst seen
unieuro.it - 90,052 12,516 phone 2026-10-12
royalmint.com - 17,790 19,649 phone 2026-10-09
lovecrafts.com CA 26,667 22,169 2026-10-10
discovery.co.za US 56,082 24,749 email phone 2026-10-13
memphistours.com - 14,583 25,401 email phone 2026-10-27
feefo.com US 24,802 27,628 email phone 2026-10-12
landal.nl DE 51,857 28,548 phone 2026-10-10
cardfactory.co.uk US 70,613 30,519 2026-10-11
andertons.co.uk - 85,216 31,697 phone 2026-10-10
stepchange.org GB 19,152 31,788 2026-10-12
rollercoin.com - 123,195 33,343 2026-10-26
maventrading.com US 235,524 35,379 email phone 2026-10-09
peacocks.co.uk - 187,082 35,401 phone 2026-10-13
anglingdirect.co.uk - 247,571 38,538 2026-10-15
botb.com US 495,721 39,061 2026-10-13

Alternatives to Feefo in Reviews

All Reviews technologies

Often used together with Feefo

Questions about Feefo websites

How many websites use Feefo?

As of November 2, 2026, 6,850 websites show Feefo on their homepage: a review widget, a rating badge or the collection script. The number is recalculated every night from our own crawl of the web.

Who buys lists of businesses using Feefo?

Competing review and reputation platforms, e-commerce and marketing tools that use review data, and agencies that sell reputation management. A business that shows Feefo reviews invests in trust and sells to consumers; one that just added it is building that trust, one that dropped it has changed providers.

Where are Feefo websites hosted?

United Kingdom leads with 1,611 websites, followed by United States (1,145) and Canada (751). The country is where the website is served from; sites on a hosted platform show the platform's country.

How do I find businesses that just started using Feefo?

The New tab on this page lists websites where our crawler saw Feefo for the first time in the last days, newest first; the Dropped tab lists the ones that removed it. Both download with a subscription and refresh every morning.

How do I get a list of websites using Feefo?

A free BetaScan account downloads a {sample_rows}-row sample. A subscription from $69 a month gives the full list of 6,850 domains, or a dataset with emails, phones, country, hosting and ranks, filtered by country, TLD, rank and registration date. See pricing.

How does BetaScan detect Feefo?

Our crawler fetches the homepage of every domain we track and matches the page and its response headers against the signatures of 7,636 technologies. A website counts as using Feefo when its latest crawl shows the signature; when the signature disappears, the site moves to the dropped list.

Which businesses use Feefo?

Mostly established companies in the United Kingdom and Ireland that sell to consumers: online and multichannel retailers, travel agencies and tour operators, insurers and lenders, car dealer groups, furniture and home improvement firms, and training providers. Mid-size and large brands are more common than very small shops because the service is sold as a paid programme.

How can you tell a website uses Feefo?

Sites display a Feefo rating badge or review widget loaded from api.feefo.com or a feefo.com host, often in the footer or near products, and link to the merchant's public review page on feefo.com. Our crawler matches these script and image references in the homepage HTML; stores that show reviews only on product pages may not be detected.

What can you sell to Feefo users?

Customer-experience and retention products for mid-size consumer brands: survey and feedback tools, helpdesk and live chat, loyalty programmes, email and SMS marketing, payment and consumer finance, insurance and warranty products, and marketing agencies. Competing review platforms also use the list for switching campaigns timed with the merchant's contract renewal.