Technologies / Advertising / Analytics
Facebook Pixel
Facebook Pixel, now the Meta Pixel, is a tracking tag that reports page views, purchases and other website events to a Meta ad account for measurement and retargeting, so it only makes sense for a business that advertises on Facebook or Instagram.
Facebook Pixel is a strong signal of advertising spend, found on online stores, direct-to-consumer brands, lead-generation sites and local businesses running boosted posts. It is usually installed by a marketer or an agency, and a site that runs it alongside Google Ads tags is buying traffic on at least two channels.
Buyers of this list sell to businesses that already pay for traffic: advertising and performance agencies, conversion optimisation and landing page tools, creative and video production, attribution and analytics software, email and SMS platforms that capture paid visitors, server-side tracking and consent tools, and competing ad networks. A new Facebook Pixel site has just started advertising on Meta and is a fresh agency prospect; a dropped site has paused or moved its budget, which interests other channels and tools that promise better returns.
Facebook Pixel is installed on 3,219,265 websites, which is 9.6% of all Analytics detections we record. Websites measured with Facebook Pixel are most often served from United States (1,226,276), Germany (273,350) and Brazil (82,868), and .com, .org and .net are the most common domain endings. The most common versions are 2.9.256 (4,660 sites) and 2.9.237 (4,090).
Websites using Facebook Pixel
Preview filters with coarse ranges. Exact ranks and registration dates are available in the dashboard when you download a list.
3,219,265 websites. Sign in to download the full list (free sample below, full lists from $69/mo)
25 days ago 292 websites used Facebook Pixel; today it is 3,219,265 (+1102388%).
Top countries for Facebook Pixel
Top TLDs
Facebook Pixel versions in use
Sample of 15 websites using Facebook Pixel
best-ranked first; the full list has 3,219,265| Domain | Country | Majestic rank | NetAPI rank | Contacts | First seen |
|---|---|---|---|---|---|
| nikkei.com | DE | 686 | 117 | phone | 2026-10-09 |
| infobae.com | DE | 1,590 | 168 | 2026-10-15 | |
| lanacion.com.ar | DE | 2,369 | 192 | 2026-10-12 | |
| itmedia.co.jp | US | 2,771 | 213 | 2026-10-15 | |
| oricon.co.jp | - | 7,221 | 290 | 2026-10-12 | |
| index.hr | - | 13,834 | 337 | 2026-10-13 | |
| carsensor.net | JP | 22,921 | 373 | 2026-10-11 | |
| gcash.com | US | 70,961 | 421 | phone | 2026-10-11 |
| bikewale.com | US | 96,445 | 458 | phone | 2026-10-14 |
| therapservices.net | - | 466,760 | 616 | phone | 2026-10-10 |
| autoplius.lt | - | 251,771 | 618 | email phone | 2026-10-13 |
| kqbd.mobi | - | 506,299 | 685 | 2026-10-12 | |
| packzy.com | SG | - | 792 | email phone | 2026-10-09 |
| giphy.com | US | 510 | 1,167 | 2026-10-15 | |
| euronews.com | DE | 486 | 1,267 | 2026-10-11 |
Websites that started using Facebook Pixel in the last 14 days
sample of 15; the full list has 256,079Period:last 7 dayslast 14 dayslast 30 dayslast 60 dayslast 90 days
| Domain | Country | Majestic rank | NetAPI rank | Contacts | First seen |
|---|---|---|---|---|---|
| politico.eu | - | 972 | 1,846 | 2026-10-19 | |
| eskimi.com | - | 322,425 | 3,432 | 2026-10-23 | |
| crystalbet.com | GE | - | 5,592 | email phone | 2026-10-19 |
| 2gis.ru | RU | 2,882 | 6,791 | email phone | 2026-10-20 |
| cleantechnica.com | US | 3,855 | 8,441 | 2026-10-20 | |
| captivate.fm | - | 6,222 | 11,240 | 2026-10-28 | |
| easemytrip.com | US | 74,413 | 11,913 | 2026-10-22 | |
| femina.hu | HU | 95,237 | 12,604 | 2026-10-28 | |
| nbe.com.eg | EG | 161,429 | 13,043 | 2026-10-27 | |
| plus.com | US | 8,463 | 16,401 | phone | 2026-10-28 |
| newswire.com | - | 7,813 | 16,549 | 2026-10-19 | |
| biometricupdate.com | US | 8,916 | 17,933 | phone | 2026-10-20 |
| ldoceonline.com | US | 15,421 | 18,367 | 2026-10-31 | |
| pika.art | US | 10,346 | 18,425 | 2026-10-29 | |
| washingtoncitypaper.com | US | 9,674 | 19,286 | 2026-10-26 |
Websites that stopped using Facebook Pixel in the last 14 days
sample of 15; the full list has 330,568Period:last 7 dayslast 14 dayslast 30 dayslast 60 dayslast 90 days
| Domain | Country | Majestic rank | NetAPI rank | Contacts | Dropped |
|---|---|---|---|---|---|
| litnet.com | SC | 144,461 | 543 | 2026-10-28 | |
| unep.org | - | 820 | 1,720 | 2026-10-28 | |
| patch.com | US | 1,573 | 2,613 | email phone | 2026-10-27 |
| impact.com | - | 1,772 | 2,705 | phone | 2026-10-28 |
| sanook.com | SG | 12,860 | 3,445 | 2026-10-25 | |
| ndmais.com.br | US | 40,848 | 4,032 | 2026-10-23 | |
| zeffy.com | - | 2,405 | 4,323 | 2026-11-01 | |
| lotteryusa.com | US | 90,708 | 4,582 | 2026-10-29 | |
| cardtrader.com | - | 514,183 | 5,037 | 2026-10-29 | |
| sc.edu | US | 2,549 | 6,688 | 2026-10-24 | |
| premiumtimesng.com | - | 3,757 | 8,162 | 2026-10-27 | |
| larepublica.pe | US | 8,566 | 8,507 | 2026-10-27 | |
| mediapost.com | - | 3,901 | 8,513 | 2026-10-27 | |
| weddingwire.com | DE | 4,236 | 8,634 | 2026-10-26 | |
| tradeindia.com | US | 15,532 | 9,690 | email phone | 2026-10-25 |
Alternatives to Facebook Pixel in Analytics
All Analytics technologies
Often used together with Facebook Pixel
Questions about Facebook Pixel websites
How many websites use Facebook Pixel?
As of November 2, 2026, 3,219,265 websites load the Facebook Pixel script on their homepage. The number is recalculated every night from our own crawl of the web.
Who buys lists of websites using Facebook Pixel?
Vendors of analytics, A/B testing, consent and personalisation tools, agencies that sell conversion optimisation, and data products that plug into Facebook Pixel. A website that measures itself has a team that looks at numbers; one that just added Facebook Pixel is building that capability, one that dropped it has switched tools.
Where are Facebook Pixel websites hosted?
United States leads with 1,226,276 websites, followed by Germany (273,350) and Brazil (82,868). The country is where the website is served from; sites on a hosted platform show the platform's country.
How do I find websites that just added Facebook Pixel?
The New tab on this page lists websites where our crawler saw Facebook Pixel for the first time in the last days, newest first; the Dropped tab lists the sites that removed it. Both download with a subscription and refresh every morning.
How do I get a list of websites using Facebook Pixel?
A free BetaScan account downloads a {sample_rows}-row sample. A subscription from $69 a month gives the full list of 3,219,265 domains, or a dataset with emails, phones, country, hosting and ranks, filtered by country, TLD, rank and registration date. See pricing.
How does BetaScan detect Facebook Pixel?
Our crawler fetches the homepage of every domain we track and matches the page and its response headers against the signatures of 7,636 technologies. A website counts as using Facebook Pixel when its latest crawl shows the signature; when the signature disappears, the site moves to the dropped list.
How can you tell a website uses the Facebook Pixel?
The homepage contains the pixel snippet: a script that loads connect.facebook.net/en_US/fbevents.js and calls fbq('init', ...) with a numeric pixel id, followed by fbq('track', 'PageView'). A noscript fallback image from facebook.com/tr with the same id is usually present. Sites that fire the pixel through Google Tag Manager or a server-side setup may not show the snippet in the page source and are harder to detect.
What can you sell to Facebook Pixel users?
These businesses spend money on Meta advertising, so they respond to offers that improve the return on that spend: ad management and creative agencies, landing page and A/B testing tools, attribution and analytics, server-side tracking and consent management, email and SMS retargeting, review and social-proof widgets, and alternative advertising channels such as TikTok, Pinterest or programmatic networks.
What does a dropped Facebook Pixel site mean?
The pixel disappears when a business stops advertising on Meta, moves tracking to a server-side or tag-manager setup, or lets a consent manager block it until the visitor agrees. The first case is a lead for other ad channels and agencies that promise a better return; the second shows a more mature marketing operation that may buy analytics and attribution tools.