Technologies / Email / Marketing automation

ConvertKit logo

ConvertKit

ConvertKit, renamed Kit in 2024, is an email marketing platform built for individual creators: landing pages, sign-up forms, broadcasts, automated sequences and paid newsletters.

It serves bloggers, podcasters, YouTubers, course creators, authors and coaches who monetise an audience, usually as a one-person business or small team, with forms on WordPress, Squarespace and Webflow sites. A ConvertKit form says the owner treats the email list as a revenue channel, most likely selling digital products, courses, memberships or sponsorships.

Companies serving the creator economy buy lists of ConvertKit websites: course and membership platforms, podcast hosting, payment and checkout tools, scheduling software, design and video tools, sponsorship marketplaces and freelance services for newsletter writing or web design. Competing email providers also target the list. A new ConvertKit site usually belongs to a creator who has just started building a list and is forming their stack, while a dropped site can mean a migration to another provider or a project that went quiet.

ConvertKit is installed on 23,121 websites, which is 0.7% of all Marketing automation detections we record. Websites using ConvertKit are most often served from United States (17,156), Netherlands (1,229) and Germany (819), and .com, .org and .net are the most common domain endings.

Websites using ConvertKit

Preview filters with coarse ranges. Exact ranks and registration dates are available in the dashboard when you download a list.

23,121 websites. Sign in to download the full list (free sample below, full lists from $69/mo)

25 days ago 1 websites used ConvertKit; today it is 23,121 (+2312000%).

Top countries for ConvertKit

United States
17.2K
Netherlands
1.2K
Germany
819
Canada
316
United Kingdom
194
Ireland
67
Denmark
62
France
49

Top TLDs

.com
18.1K
.org
931
.net
479
.co
370
.info
245
.ca
182
.uk
171
.io
170

Sample of 15 websites using ConvertKit

best-ranked first; the full list has 23,121
DomainCountryMajestic rankNetAPI rankContactsFirst seen
recipetineats.com US 14,109 9,540 2026-10-09
artofmanliness.com - 6,497 10,484 2026-10-15
fourhourworkweek.com US 15,188 27,850 2026-10-11
markmanson.net - 16,663 29,806 2026-10-13
diariomotor.com DE 71,824 30,340 email 2026-10-09
righto.com - 17,026 31,243 2026-10-17
thecozycook.com - 90,720 31,801 email 2026-10-08
footballguys.com US 131,472 32,335 2026-10-11
nknews.org - 19,623 35,583 email 2026-10-11
hubermanlab.com US 23,189 42,216 2026-10-12
acouplecooks.com - 25,656 48,198 2026-10-31
arcprize.org US 25,035 62,460 2026-10-13
howsweeteats.com - 29,381 65,416 2026-10-13
order-order.com US 48,331 81,408 2026-10-09
doctorofcredit.com - 98,518 81,573 2026-10-09

Alternatives to ConvertKit in Marketing automation

All Marketing automation technologies

Often used together with ConvertKit

Questions about ConvertKit websites

How many websites use ConvertKit?

As of November 2, 2026, 23,121 websites load ConvertKit on their homepage: a tracking script, a form or a chat widget of the tool. The number is recalculated every night from our own crawl of the web.

Who buys lists of ConvertKit customers?

Competing marketing platforms, agencies that run campaigns for clients, and vendors of tools that integrate with ConvertKit: CRMs, data enrichment, landing pages, SMS. A website with ConvertKit belongs to a business that already spends on marketing software; one that just added it is setting up its stack, one that dropped it is switching.

Where are ConvertKit websites hosted?

United States leads with 17,156 websites, followed by Netherlands (1,229) and Germany (819). The country is where the website is served from; sites on a hosted platform show the platform's country.

How do I find businesses that just started using ConvertKit?

The New tab on this page lists websites where our crawler saw ConvertKit for the first time in the last days, newest first; the Dropped tab lists the ones that removed it. Both download with a subscription and refresh every morning.

How do I get a list of websites using ConvertKit?

A free BetaScan account downloads a {sample_rows}-row sample. A subscription from $69 a month gives the full list of 23,121 domains, or a dataset with emails, phones, country, hosting and ranks, filtered by country, TLD, rank and registration date. See pricing.

How does BetaScan detect ConvertKit?

Our crawler fetches the homepage of every domain we track and matches the page and its response headers against the signatures of 7,636 technologies. A website counts as using ConvertKit when its latest crawl shows the signature; when the signature disappears, the site moves to the dropped list.

How can you tell a website uses ConvertKit?

Embedded sign-up forms load a script from a convertkit.com or kit.com hostname, and the form markup contains data attributes with the form identifier and CSS classes prefixed with formkit. Creators who use the hosted landing pages have pages on ck.page or kit.com subdomains. Since the rebrand to Kit, newer embeds reference the kit.com domain, and our signatures cover both names.

Which businesses use ConvertKit?

Mostly solo creators and very small media businesses: newsletter writers, bloggers, course instructors, authors, podcasters and coaches. Some small e-commerce and software companies use it too, but its design around a personal brand, paid newsletters and creator-to-creator recommendations keeps the user base skewed toward individuals rather than companies with sales teams.