Page builders

Page builders let site owners lay out pages visually with drag-and-drop blocks instead of writing templates. The category covers WordPress builders such as Elementor, Divi, wpBakery and SiteOrigin Page Builder, the WordPress Block Editor and Site Editor, and standalone design platforms such as Webflow and Framer Sites. The typical owner is a small business, freelancer or marketing team that maintains the site without a developer, often on shared WordPress hosting. These websites are a market for add-ons, templates and theme vendors, WordPress hosting and performance services, forms, pop-up and lead-capture tools, and web design agencies that offer redesigns or a move to a different builder.